As the New Year approaches,
The textile industry has returned to calm recently!
The current downturn in the textile market has made practitioners gradually lose confidence, and
are thinking of quitting.
However, there is a product that is still nourished by the market,
From warehouses full of inventory to increased sampling, many cloth bosses are beginning to expect that the market may “turn around” next year .
Of course,
The market is going well It is something that everyone likes to hear and see.
After all, from the era of “every time the machine rings, there will be thousands of gold”
to now, “the peak season is not busy, the off-season is very low” “Light” market situation,
Textile bosses need some confidence to boost.
It is imitation silk!
Ready to move imitation silk!
“Recently, all the products being machined in our factory are custom-woven products. We have already received orders for March and April, which can be regarded as A good start to the new year!” said Mr. Yang, the owner of a textile factory in Shengze area with hundreds of looms.
As early as November, imitation silk fabrics began to be “ready to move” on the market. According to our visit and research, at that time, the person in charge of a manufacturer specializing in the production of imitation silk said that conventional 75D 24T chiffon was very popular, and the factory already had more than 2 million meters of orders lined up. This situation had only increased in the first three quarters. There is none.
Another trader who specializes in imitation silk also reported that orders for imitation silk have increased recently. There are more orders after October and have been scheduled until the end of the year. In addition to the increase in orders, the price of gray fabrics has also stabilized earlier than polyester taffeta, pongee, etc.
Entering December, simulation The good momentum of the silk market has not been extinguished. Many traders and garment merchants are actively making samples and placing orders. The overall market is doing well. An imitation silk trader in Shengze area said that although the price of imitation silk gray cloth has been low this year, and the price of 75D 24T chiffon has dropped from 3.30 yuan/meter in previous years to 2.60 yuan/meter, the overall sales volume is still higher than other varieties. Better.
Indeed, the market transaction atmosphere in December was not as good as that in November. Among them, polyester taffeta, pongee, nylon and other cold-proof clothing fabrics performed weakly, and manufacturers’ inventories continued to rise, while imitation silk manufacturers Inventories are relatively stable.
Why is it artificial silk?
As another major category of products in Shengze area, besides polyester taffeta, pongee and other products, imitation silk fabrics have always been firmly established. It ranked first on the fabric sales list in the first half of the year. At present, next year’s spring and summer fabrics will be launched as early as November, which explains why other fabrics are not selling well, and only imitation silk is very popular.
In addition, from the pursuit of fashion sense by major clothing brands in recent years, imitation silk is uniquely thin and soft, integrating fashion, femininity, comfort and versatility. It can not only reveal softness It can also reflect youthful vitality. Therefore, from chiffon to tangled hemp to organza, every kind of imitation silk fabric has certain demand in the market.
From the visit and survey , currently market participants have mixed expectations for imitation silk after the new year, but the editor is more inclined to be optimistic about imitation silk. After all, everyone likes cheap and beautiful things. After finishing processes such as creping, printing, and hot stamping, the imitation silk Silk can undoubtedly become the “leader” in the women’s clothing market!
Of course, the quality of a product depends not only on its own characteristics, but the prosperity of the general environment is also the key to affecting its demand. .
Judging from the current market situation, since the winter of 2019 comes very late, beauty lovers will no longer go crazy to buy cold-proof clothes, but will buy spring clothes in advance. Simulated silk is a very With a good entry point, demand is bound to grow, but it is undeniable that the current market environment has not improved well, and imitation silk fabrics will encounter greater obstacles in 2020!
1. Domestic demand for textiles and clothing will remain weak in the first half of 2020. Since textiles and clothing are daily consumer goods, their general trends are highly correlated with my country’s overall economic status, GDP. From the current historical data, my country’s economic cycle lasts about 4 years, and the current boom cycle started in 2017. Clothing sales have peaked year-on-year in early 2018 and have been declining, so at least in the first half of 2020,The demand market is still weak.
2. Peripheral production capacity expansion Continuing, imitation silk is still the mainstream product. After the “highlight” period in 2017 and 2018, peripheral production capacity has been launched one after another in 2019. The market for new production capacity has not had time to digest it, which has also become the biggest negative factor in 2019. Entering 2020, many textile factories are still being built in Jiangxi, Northern Jiangsu, Hubei and other places, and new production capacity has been launched. As one of the products with “low threshold and easy to use”, artificial silk has become the choice of many manufacturers. 2020 Simulation Although the demand for silk is improving, the mountain of production capacity still exists!
3. In the era of “personalized” demand, it is difficult to “exchange price for volume.” However, judging from the current consumption trends, personalized styles are gradually increasing, and the requirements for fabrics and craftsmanship are rising. Therefore, clothing manufacturers’ operations on stocking up on “hot styles” in the past will continue to change, and young people are no longer willing to “match clothes” with others. , forcing the procurement model to shift from “large batch” to “small batch”, so the requirements for fabric manufacturers are even higher. It is unlikely that artificial silk will return to the era of “volume and price” in 2018.
In any case, the difficult 2019 is over! Although silk-like fabrics have made a good start in 2020, the market will still face many challenges!
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